“CENTURY 21 has been a supporter of Australian golf at various levels for over 17 years and believes that this tournament, and its stellar field of competitors, represents an amazing opportunity to support and be associated with a great event,” said chairman and owner of CENTURY 21 Australasia, Charles Tarbey.
“Having sponsored the Men’s Australian Open in 2011, we also appreciate the fantastic global brand exposure that such an opportunity provides.”
The event, which has prize money of US$1.2 million, will feature 10 of the world’s top 20 female players including world number one Yani Tseng, world number three Stacy Lewis, New Zealander Lydia Ko, defending champion Jessica Korda, and Australian Karrie Webb.
CENTURY 21’s branding will be visible on two key holes from tee to green, as well as on the primary digital scoreboard and through other online and on-ground channels.
According to the company, ABC TV will broadcast the event to an expected live audience of over one million viewers over the four days of competition. The event will also gain international exposure, with Fox Sports USA and JGolf broadcasting the Open to more than 15 countries worldwide, including New Zealand and the United States.