Rural group reports record sales

Brendan Wong

Landmark Harcourts has reported its second strongest quarter on record in terms of settled sales.

“We continue to be our own hardest markers as we continue to build momentum in building Australia’s best regional and rural real estate business,” said Darren Cole, CEO of Landmark Harcourts, in relation to the firm's results in the January to March period.

“Our performance over the past year has been solid, with a year-on-year uplift of 32 per cent.

“To put this into context, two of our largest competitors reported declines of 11 per cent and six per cent respectively, whilst Herron Todd White – the national valuation firm – reported a national rural sales volume decline of 45 per cent in 2012, year-on-year.”

Seventy one per cent of the network’s volume for the year was made up of rural property, with the remainder coming from growing regional residential and lifestyle sales, and property management business.

“It’s a solid result on the back of a lot of consistent hard work and application from our team on the field that are doing their absolute best to deliver value to their client,” Mr Cole told Real Estate Business.

“We are coming up to 24 months since the joint venture [with Harcourts] commenced,” he said. “We have been quite measured and considered in just doing our very very best to get the foundations of the business right, and now we are starting to see some of the results come through.

“We are moving from the foundation stage to powering up our growth where we’ve got people approaching us as opposed to us doing that.”

Brendan Wong

Landmark Harcourts has reported its second strongest quarter on record in terms of settled sales.

“We continue to be our own hardest markers as we continue to build momentum in building Australia’s best regional and rural real estate business,” said Darren Cole, CEO of Landmark Harcourts, in relation to the firm's results in the January to March period.

“Our performance over the past year has been solid, with a year-on-year uplift of 32 per cent.

“To put this into context, two of our largest competitors reported declines of 11 per cent and six per cent respectively, whilst Herron Todd White – the national valuation firm – reported a national rural sales volume decline of 45 per cent in 2012, year-on-year.”

Seventy one per cent of the network’s volume for the year was made up of rural property, with the remainder coming from growing regional residential and lifestyle sales, and property management business.

“It’s a solid result on the back of a lot of consistent hard work and application from our team on the field that are doing their absolute best to deliver value to their client,” Mr Cole told Real Estate Business.

“We are coming up to 24 months since the joint venture [with Harcourts] commenced,” he said. “We have been quite measured and considered in just doing our very very best to get the foundations of the business right, and now we are starting to see some of the results come through.

“We are moving from the foundation stage to powering up our growth where we’ve got people approaching us as opposed to us doing that.”

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