Estate Agents Co-operative (EAC) has updated its real estate property portal, realestateworld.com.au.
“We have spent the best part of the last 12 months completely redeveloping the website and underlying systems to provide a platform that meets the evolving needs of both real estate agents and consumers alike, all the while being mindful of still being able to provide an extremely cost effective property online marketing alternative for our members and the industry," said EAC chief executive officer David Crombie.
Mr Crombie said in addition to improving the consumer experience, the company had also taken substantial steps to assist agents who were looking for greater profile on the site to professionally market their office and personal brands.
"Another core focus of the development team was to ensure that the site will now have a much greater search engine relevance through enhanced optimisation and marketing initiatives which will guarantee better overall visibility of realestateworld.com.au,” he continued.
“I feel that realestateworld.com.au was always and still is all about providing a much needed industry alternative. I now feel more confident that our latest offering can indeed provide just that."