Local listings given wider audience

REA Group has called on its international connections to make it easier for Asian buyers to invest in Australian property.

All Australian listings on REA Group's Chinese language property site, myfun.com, have now been syndicated to iProperty Group sites in Malaysia, Singapore, Philippines, Hong Kong, Macau, Indonesia and Thailand.

This is in addition to myfun.com's syndication agreements with partners in China and Hong Kong.

This new syndication will involve more than 40,000 Australian residential, commercial and development listings.

REA Group owns 22.7 per cent of iProperty Group and signed a deal earlier this month to acquire 100 per cent of the company.

REA Group believes this new syndication arrangement will significantly increase the number of people looking at myfun.com properties.

International chief operating officer Arthur Charlaftis said REA Group was pleased to help agents extend the reach of their listings.

“The Australian property market is incredibly appealing to overseas investors, and the opportunity to connect with a potential buyer, wherever they may be based, should be a priority for all property owners,” he said.

[Related: How I’m cashing in on the foreign buyer boom]

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