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Genevieve Toop

AUTHOR|No. of Articles: 12

After attending Geelong Grammar in Victoria, Genevieve went on to attain a Bachelor of Business, specialising in marketing at Monash University in Melbourne. Graduating in 2007, Genevieve came back to Adelaide and worked for the family business for two years. Beginning on reception, she worked her way through all facets of the business. In 2010, Genevieve made the decision to gain international market experience and moved to the UK, where she worked as a buyer's agent in London and then in sponsorship and advertising at the Institute of Chartered Accountants England and Wales. Genevieve returned to Toop&Toop in 2012 and is now general manager of sales and marketing. Toop&Toop Real Estate is South Australia’s largest family-owned residential agency, specialising in the premium market.

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Genevieve Toop

There is a science to making presentation profitable

In today's real estate market it's clear how important property presentation and styling has become and how much this ca...

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Genevieve Toop

Winter v spring selling: leverage the best of both worlds

Traditionally, sellers and agents have steered away from winter selling, opting to hold out until spring when the sun re...

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What the rate cut means for all sectors of the market

The Reserve Bank of Australia’s decision to cut rates by 0.25 per cent earlier this month spread like wildfire. This w...

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The Great Australian Dream

With Australia Day just behind us, I can’t help but think how special it is to be in the business of helping people ac...

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Will auction outbid private treaty?

When I was growing up, real estate terminology such as ‘going to auction’ and ‘setting the reserve’ were everyda...

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Are agents in the business of selling property or personal information...

Companies right now seem to be ducking and dodging real estate and privacy laws to sell or provide confidential informat...

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Spring property heatwave... but will it last?

Across the Adelaide property market things are hot! There are 4.1 per cent more properties on the market in Adelaide tha...

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From phone book to Facebook - how social media sells houses!

Times are changing in real estate, and fast. If you think about what’s happening right now, we are all totally connect...

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Sellers be careful – the new online era impacts you more than you th...

An unlicensed Adelaide real estate agent has been profiled as a preferred agent of choice on a prominent agent selection...

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You never get a second chance to make a first impression

The power of a first impression is undeniable. There is only one chance and the window is scarily short - between 7 and ...

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Winter wonder - should you wait for spring or just get on with it?

When winter weather hits like it has this week, it seems sellers go into hibernation. They batten down the hatches as th...

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Demand runs hot for the ‘renovator's delight’

Thinking about renovating your home is an exciting prospect! After two years in our house, my fiancé Tom and I are star...

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