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Geoff Baldwin

AUTHOR|No. of Articles: 14

Since kicking off his real estate career in 1987, Geoff Baldwin has achieved success at the highest level in sales, management, multi-office ownership and as a group CEO. He is a licensed agent, auctioneer, respected trainer and a widely published and quoted industry spokesperson. Geoff is the regional owner and managing director of RE/MAX in Western Australia, which he purchased in 2009 and currently ranks as WA’s fastest growing group. 

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Geoff Baldwin

The key mistake some agents make with their listings

In recent years, many agents have fallen into the trap of trying to sell properties via their online marketing. However,...

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Sellers should beware of price trap

Here’s my advice to vendors: asking several agents to provide appraisals and then establishing an asking price based o...

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Job interviews need to be a two-way conversation

Recently, a large employer was running me through the questions she asks when interviewing prospective staff, and she wa...

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Property located badly on social media

Agents do neither themselves nor their clients any favours by posting property adverts on social media sites and, in fac...

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All Homes sale should ring very loud alarm bells

With all the current chatter about the evils of REA and the search for alternatives, the sale of the All Homes site, wh...

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The challenge to our industry’s online destiny

Over recent times, I have observed the ever-increasing industry discontent in regards to the current unpalatable online ...

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There's big money in listening

I was recently approached by a salesperson who had been in real estate for about 12 months and was seeking some guidance...

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Geoff Baldwin

GEOFF BALDWIN: Broad brush leadership fades quickly

Modern real estate leaders who take a broad brush, 'one size fits all' approach to leadership will never optimise the pe...

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Geoff Baldwin

GEOFF BALDWIN: Snail mail can provide great returns to sender

Snail mail can provide great returns to sender Blogger: Geoff Baldwin, director, RE/MAX WA With the dominance of email...

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Geoff Baldwin

GEOFF BALDWIN: Throw away your visitor book

Throw away your visitor book Blogger: Geoff Baldwin, director, RE/MAX WA Most introductory real estate courses teach p...

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Geoff Baldwin

GEOFF BALDWIN: Communication creates chaos for many agents

Communication creates chaos for many agents Blogger: Geoff Baldwin, director, RE/MAX WA Failure to recognise and manag...

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Geoff Baldwin

GEOFF BALDWIN: Identifying real needs is key to gaining value from tra...

Identifying real needs is key to gaining value from training Blogger: Geoff Baldwin, director, RE/MAX WA An incredible...

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Geoff Baldwin

GEOFF BALDWIN: Real estate trainers, simplicity succeeds!

Real estate trainers, simplicity succeeds! Blogger: Geoff Baldwin, director, RE/MAX WA If you promoted to salespeople ...

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Back to the Future

He might not have sold a property in 15 years, but Geoff Baldwin is proving his sales skills are still up to scratch ...

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