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3 ways to win more listings and make more sales

22 November 2018 Tim Neary
Checklist

With clearance rates falling in many markets, one listings portal has detailed its top three tips for agents looking to secure more listings and make more sales.

LocalAgentFinder said that there are three reoccurring trends that emerge when consumers search for listings looking to get the best price for their property.

1. Update your bio

National partnerships manager Warwick Steele said that agents are well advised to spend a few minutes reviewing and updating their bio to ensure it promotes their point of difference.

“Consumers closely inspect agent bios, and agents who spend a few minutes to ensure that theirs is punchy and clear may be rewarded. This short update will help agents stand out and be relevant in the current market.”

2. Move quickly

Responsiveness is also a major factor in agent selection, Mr Steele said.

“Our data suggests that the phrase ‘the early bird catches the worm’ is certainly true when it comes to leads through our platform,” the national partnerships manager said.  

“A simple message back to the seller can take only a few minutes but may create a powerful first impression around how you are going to respond to buyer interest in relation to their property.

“Replying to leads in a timely manner can translate to thousands of dollars more in commission each year.”

3. Be clear about your pitch

Consumers are becoming increasingly wary of costs and selling strategies in today’s toughening market, Mr Steele said, so it’s important to be clear about this information and promote your approach. 

“Also, look to ensure your agency, marketing strategy and commission details are up to date.

“While this task might take less than five minutes to complete, it will help ensure that you are ‘in the market’ and can be reached by vendors. This can substantially increase your prospects of winning listings regardless of the type of market conditions you are faced with.”

3 ways to win more listings and make more sales
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What is the worst mistake vendors make?

Price too high
Taking low offers too personally
Neglecting curb appeal
Not ‘staging’ the home for sale
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