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Century 21 joins the remote agent revolution

August 07, 2020Grace Ormsby

The global heavyweight has joined the ranks of real estate offerings that have developed a remote agent solution to fill a gap in the market. ...

REB_top100agents
top 10 agents

1

Alexander Phillips

Year of Experience: 20

Support Staff: 3

Residential Properties Sold: 215

Total Value of Residential Properties Sold:

$ 522,477,791

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Have you experienced sexual harassment or bullying in the workplace?

Yes, I've been the victim of sexual harassment (15.8%)
Yes, I've been the victim of workplace bullying (21.1%)
No (63.2%)

Total votes: 19
The voting for this poll has ended on: April 30, 2020
TECH MARKETING SALES BETTER BUSINESS PROPERTY MANAGEMENT
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An Australian proptech company has helped local property managers navigate the stressors felt during the COVID-19 pande ...

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ActivePipe has launched a new feature which aims to clear the way for a near fully automated service. ...

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An Australian property service and technology provider has closed a deal worth $3 million, further cementing its status ...

Openn Negotiation NZ reb Real estate platform broadens national scope

A local real estate sales platform has expanded its horizons to Australia’s easterly neighbour. ...

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What’s Making Headlines is your new source for all the very latest in Australian real estate news. ...

Dr Nicola Powell WEB Property trends with Domain’s senior research an ...

In this episode of Secrets of the Top 100 Agents, Dr Nicola Powell unpacks the key trends she’s uncovered in Domain’ ...

Tom Panos 310720 What’s Making Headlines – The week commencing ...

What’s Making Headlines is your new source for all the very latest in Australian real estate news. ...

Kate Smith Web What competitive sport and real estate have in com ...

Kate Smith developed a love of real estate while working as a receptionist at her mother’s agency, Harcourt Smith, whi ...

Tom Panos Live 060820 What’s Making Headlines – The week commencing ...

What’s Making Headlines is your new source for all the very latest in Australian real estate news. ...

Dr Nicola Powell WEB Property trends with Domain’s senior research an ...

In this episode of Secrets of the Top 100 Agents, Dr Nicola Powell unpacks the key trends she’s uncovered in Domain’ ...

Tom Panos 310720 What’s Making Headlines – The week commencing ...

What’s Making Headlines is your new source for all the very latest in Australian real estate news. ...

Kate Smith Web What competitive sport and real estate have in com ...

Kate Smith developed a love of real estate while working as a receptionist at her mother’s agency, Harcourt Smith, whi ...

Positive Mindset in Business reb The impact of a positive mindset in the business o ...

Let’s be real: running a business or an office is stressful. Here’s a quick rundown of some insights on keeping yo ...

Cameron Black reb Lies and statistics: Has the property market actua ...

It seems like there has been a huge change of sentiment in the last month as a confluence of factors has come together t ...

short 850x400 june2019 How to get that big win

Getting a big win is more than just sales. It involves strategic planning and setting goals, according to real estate bu ...

MeganSmith 050719 cropped Ray White’s Megan Smith sells $14m property in B ...

Ray White Balmain sales dynamo Megan Smith has sold one of the most expensive houses in Australia this year, with the pr ...

David Hancock reb Why concerns about the so-called economic ‘cliff ...

Many commentators have been pointing to the end of September as a danger zone for the economy, writes David Hancock. ...

Queensland aerial properties reb Housing approvals fall to eight-year low

The COVID-19 health pandemic has triggered the fourth consecutive decline in dwelling approvals, according to the latest ...

client agent buyer reb Australian property proves popular with British bu ...

COVID-19 hasn’t dampened international interest in Australian property, with the Brits proving Down Under is still in ...

Sharon Fox Slater reb Weather watch: Winter-proofing rentals

Wet and windy conditions can wreak havoc on rental properties. Each winter, insurance claims for water damage spike as ...

EVENTS
REBAWARDS Listready
Real Estate Business Awards 2020

The REB Awards is the benchmark of success in the Australian real estate industry. It reflects not only the business astuteness of the country’s leading real estate operators and networks..

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Video, bots, mobile overload: The hottest 2019 social media predictions

08 November 2018 Emma Barr

Everyone knows what social media is and that they should be using it within their business. However, making sure you are spending your time in the right place and on the right social media trends will enable you to get the cut through and the results that you are looking for. Here are my social media predictions for 2019.

Video, video, video

If you haven’t already jumped on the video bandwagon within your business, 2019 is the year to do it. Research shows that the internet will catch up to television in 2019 in terms of hours watched, and the average user is consuming approximately 2.7 hours of online video per day.

There are so many different types of video that you can implement into your businesses strategy for 2019. Building out video ads and campaigns for your new properties or doing your monthly market wrap via video is just another way you can engage your prospects.

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“Snack Ads” are another term for short videos that are less than 10 seconds long. As more and more video content comes online, we are developing shorter attention spans, so making shorter videos that get your service or message across faster is a great way to connect with your prospects.

Live streaming

Live streaming takes video to the next level. There is no better way to connect with your audience and potential buyers and sellers than via a live stream.

You can take your audience on a live tour of a new property and really let them see the amazing features it has to offer, as well as letting them know who you are as a real person, rather than an agent reading a script. Giving your audience a behind-the-scene look at the day-to-day running of your business is just another way you can open the doors and really let your audience get to know you.

Chatbots to become a normal thing

We are expecting to see chatbots continue to grow in 2019 and believe that they will become the “norm”. Implementing a chatbot within your social media and website is a simple process that could see your business engaging more with your prospects and delivering a higher level of customer service.

Not only are bots an effective way of mass communication, they also allow for a 24/7 two-way communication channel between your audience and the firm, which, on top of boosting customer satisfaction, will also boost your response rate on Facebook  —  hence improving SEO and the likelihood of your brand being recommended.

Mobile marketing

This might seem like a no-brainer; however, making sure you have a mobile marketing strategy implemented within your business will be more important in 2019 than ever before. Users are spending on average 2.8 hours on their mobiles per day, and of that, 80 per cent is spent on social media. So, to make sure your business is in the forefront of your prospects’ minds, mobile marketing is the place to be.

Content marketing will still be MASSIVELY powerful

Content marketing is king, as they say, and it will stay that way heading into 2019. Building out reputable content and distributing it to your network will develop greater trust within your audience. As always, the most informative and engaging your content is, the better chances your information will be noticed online, and you can be rewarded by some SEO boosts.

When building out content online, make sure that you are aligning your content with your consumer and personal goals in mind.

Influencer marketing

Most people on social media have seen influencers promoting products and services that they love and sending reviews out to their audiences.

Throughout 2018, we have already started seeing a similar trend in the real estate industry, with high-end properties and agents getting influencers to arrive at their opens and promote the property and agent to their network and audience.

By having an influencer promote a property or agent, their audience will feel like they can trust that advice as they have already built a relationship on trust with that influencer, and that can go a long way when there can be so much distrust in the real estate industry.

Video, bots, mobile overload: The hottest 2019 social media predictions
Emma
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Emma Barr

Emma Barr

Emma Barr is the founder of iLEADS, a pipeline accelerator for real estate agents.

She is travelling Australia in a van as we speak, working AND living the dream!

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