Some of real estate's top business executives bunkered down on the street and braved the elements to raise millions of dollars for the Vinnies CEO Sleepout.
Armed with only the clothes on their backs and a sleeping bag, the nation’s most influential business people were given a piece of cardboard and a cup of soup to keep them warm throughout the entire night.
The Sleepout, which saw 1,000 chief executives sleep rough nationally, raised almost $5.5 million across the country and is pushing the $2 million mark in NSW.
The following real estate chief executives participated in the charitable event: Loan Market Sam White; Savills Australia Paul McLean, Simon Fenn and Phil Andrew; Masterton Homes David Masterton and Susan Masterton-Lock; LJ Hooker Darwin and Palmerston David Loy; and Martin Morris & Jones Real Estate Robert Aubin.
Leading fundraisers, Best&Less chief executive Holly Kramer and St George Banking Group chief executive George Frazis fell across the line together to share the top fundraiser title for 2014.
The retail and banking duo raised $212,000 each, calling on their respective customers and employees to help break the usually illusive $200,000 mark.
St Vincent de Paul Society NSW chief executive Michael Perusco said the generosity of all participants is crucial in helping Vinnies deliver a range of services and programs which address homelessness.
“Every year community and business leaders throw their support behind this event because it gives them an opportunity to not only raise funds to assist the more than 100,000 people experiencing homelessness in Australia, but to come together to learn more about the complexities of the issue and what we can all do to make a real difference,’ he said.
According to St Vincent de Paul, since its inception, the event has gone from “strength to strength” and raised a total of $24 million, which has been directed towards the provision of homeless services across the country.
In 2015, the event in Sydney will celebrate its 10th anniversary and is calling on leading chief executives who have participated before, and some of those who have never slept out, to join together under the banner of “10 years, $10 million dollars, 100,000 reasons”.