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Women increasingly becoming a force in real estate, says top real estate portal

24 April 2019 Tim Neary

Men outnumber women three to one in senior leadership positions within the real estate industry, but increasingly, women are growing in confidence, putting themselves “out there” and achieving great outcomes, according to real estate portal Homely.

“Women have come to realise that they can be just as good as any man in either a sales or leadership position,” senior account manager Felicity Solomou told REB.

Homely is the gold partner of the REB Women in Real Estate Awards for 2019.

Ms Solomou said it is fantastic to see events such as the REB awards program.


“Acknowledging the many great achievements of women in the industry, which is another testament to how far the industry has come with the contribution of women.

“It’s also important for us to come together to celebrate our many accomplishments, acknowledge high achievers and showcase female representation in the industry.”

Ms Solomou said it is important for men and women to keep working together towards gender equality.

“We have come a long way, but we need to realise that we still have long way to go. We feel there needs to be more flexibility for women within the workplace, to enable a better family life and career balance,” she said.

“Also, while we are seeing a slight increase of more women going into management roles in real estate, we are still seeing men being promoted to leadership positions at a higher rate, despite an almost 50/50 ratio of men and women working in the industry.”

She said that Homely is pleased to be partnering with REB for these awards.

“Homely has chosen this partnership to generate momentum to what we feel is a very worthwhile cause, acknowledging the important role that women play within the real estate industry.

“In a sense, we want to return the favour to all the women in real estate that have been some of Homely’s biggest supporters since our launch.”

She said that diversity is important in real estate.

“In what has traditionally been a male-dominated industry, women in real estate bring different talents, perspectives and abilities, which has helped to foster better practices overall for the industry,” Ms Solomou said.

Women increasingly becoming a force in real estate, says top real estate portal
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