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Ray White expansion to take advantage of $100m market

13 August 2020 Cameron Micallef
Ray White expansion

Local Ray White Upper Coomera owners Peter and Nicola Catanzariti have announced the opening of a second Ray White Office in the region in order to take advantage of a thriving marketplace.

Ray White Coomera officially opened its doors on 1 August, complementing their Upper Coomera agency, with the family-run business now able to service both the east and west side of the North Gold Coast property market.

Principal Peter Catanzariti said it was time to expand as it was the next logical step in a growing region.

“We’re all locals and have watched the area grow and evolve. Now Upper Coomera is a thriving suburb, Coomera and Pimpama have grown dramatically and our business has grown within the area,” Mr Catanzariti said. 

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“It’s a $100 million marketplace now with a lot of investors and families turning to Coomera as their home — there’s lots more development, new schools and new infrastructure. Coomera is coming of age and it’s time that Ray White had a presence there.”

Mr Catanzariti said Coomera has been underserviced by real estate agencies in the past and could benefit from local agents who understand the region.

“The area is the same as Upper Coomera but also quite different. Coomera has its own community and has transitioned from suburb in name to community in nature — we definitely recognise that and want to be a part of it,” he said.

“We have serviced the area quite well in the past, but a local presence means that clients don’t need to travel as far because we’re closer than ever.”

While highlighting the business opportunity of expanding into Coomera, Mr Catanzariti noted his main objective is to better serve his clients in the local community.

“We want to provide a boutique customer service with the big agency backing, something we have already done successfully in Upper Coomera,” the Coomera principal said. 

“We’re a very family-orientated team which is why Ray White originally appealed to me because of the deep ties the group has to family values as well as locally run businesses that give back to the community.

“The people of Coomera deserve the most professional real estate agents to manage and help sell their most valuable asset. Now that we have physical presence, we can do that better than before.” 

Ray White Queensland CEO Tony Warland extended his congratulations to Mr Catanzariti on expanding his business. 

“We are delighted that Peter and the team are expanding to the Coomera area and have no doubt that they will service the residents of the community with the same energy, enthusiasm and ambition as they have in Upper Coomera,” Mr Warland said. 

“Peter’s team are already market leaders in the area when it comes to listing share, and we look forward to watching them continue to grow as they support their local real estate community.”

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