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Agents slide into new world marketing

07 September 2009 Reporter

Real Estate agents looking to increase their market penetration should think outside the square when promoting their listings, Kelly Communications director Graham Kelly said.

Last week Mr Kelly launched a new service for real estate agents that gives them the opportunity to turn their promotional photographs into a video with key selling messages that can be embedded on their website.

“The slide shows that many agents currently use are boring and don’t have the information that a video can provide,” Mr Kelly told Real Estate Business.

“Short videos are a powerful way of communicating with potential buyers and each video has a hotlink button at the end which allows the agents to link it with another page on their website.”

Agents slide into new world marketing
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Where is the biggest threat to agents in 2019?

3rd party lead generation companies
DIY models discounting sales commission
Prop-tech firms cutting out the agent value proposition
A yet unidentified proper disruptor – like Uber or Airbnb
None of the above. There is no threat.
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