Ensure you never miss an issue of the
real estate business bulletin
Tech savvy agents ahead of the competition

Tech savvy agents ahead of the competition

by Reporter 1 comments

Matthew Sullivan

Agents that can incorporate technology such as smartphones into their business are “light years” ahead of the competition, an industry professional said today in response to the results of an online survey.

“All agents know that verbal communication plays a vital role in the real estate business. But when you combine strong verbal communication skills with the use of technology, these agents really are light years ahead of their competition,” Tom Garland, of Ray White Caloundra in Queensland, told Real Estate Business today.

Mr Garland said agents who are not using smartphones are inadvertently putting themselves at a disadvantage to their tech savvy peers.

“Smartphones can really boost any agent’s business. You can literally stand in the front of your client’s house and with the touch of a button, you can access listings in the local area, median prices, and sales figures.”

These comments followed a recent online Real Estate Business strawpoll, which found 70.6 per cent of respondents are using smartphones to assist with their business.

The strawpoll result mirrored the findings of a recent survey by Telstra, which revealed 46 per cent of Australian mobile phone owners now had a smartphone. This figure was expected to grow to 60 per cent in the next 12 months, said Telstra consumer executive director Rebekah O'Flaherty.

“It’s clear smartphones are becoming an inseparable part of our lives,” she said.

le>.b-autolinks{text-decoration:underline}.b-autolinkshadowbox { display: inline; position: relative; cursor: pointer; color: #428bca;} .b-autolinkshadowbox:hover > span { display: block !important; } .b-autolinkshadowbox__links { white-space: nowrap; z-index: 999; display: none; left: 0; border: 1px solid #bfbfbf; border-radius: 5px; font-size: 12px; top: 12px;color: #000; padding: 10px; position: absolute; background-color: #FFF; box-shadow: 0px 0px 20px 1px #bfbfbf; } .b-autolinkshadowbox__links > a { display: block; padding: 3px 0; }
Tech savvy agents ahead of the competition
lawyersweekly logo
promoted content
Recommended by Spike Native Network
Listen to other installment of the Real Estate Business Podcast
reb top 100 agents 2017

The REB Top 100 Agents ranking is the foremost ranking of agents in Australia. It has set the bar for excellence in Australian real estate. To be ranked as an REB Top 100 Agent is the standard real estate professionals strive for. See the full 2018 ranking here!

featured podcast

featured podcast
The difference between an average agent and one who dominates

McGrath Crows Nest’s Peter Chauncy is number 10 in this year’s REB Top 100 Agents ranking. Peter, however, is more likely not surprised ...

View all podcasts

Would you consider working for Purplebricks or a similar 'DIY' model?

Yes (7.2%)
No (80.9%)
Perhaps - make me an offer (12%)

Total votes: 209
The voting for this poll has ended on: July 13, 2018
Do you have an industry update?