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Real estate business

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$0 million
average value of sales

There are three metrics used to determine the grading of those who have claimed a spot in the REB Top 50 Sales Offices 2020: the number of properties sold, the total dollar volume of properties sold and an efficiency rating determined by the ratio of sales to support staff. To simplify – the offices that list and sell the most, in the most efficient manner, will outrank the others.

Similar to years past, the REB Top 50 Sales Offices 2020 ranking offers both interesting and telling trends and statistics.

This year the average number of sales across all 50 offices was 313, down from 2019’s figure of 332. The result reflected a similar one to 2018 levels, where the average number of sales across the top 50 sat at 317.

By comparison, the offices that made up the first 10 spots of the top 50 ranking recorded 420 sales, on average.

THE
NUMBERS
DON'T LIE

TOTAL NO. OF LISTINGS

TOTAL NO. OF SALES

TOTAL VALUE OF SALES

Similarly, the average value of the sales is $218 million in 2020 for the top 50 offices, down from 2019’s result of $261 million. Almost the same figure – $260 million – was what the top 10 ranked offices recorded, on average. This is also down from 2019 levels, where the top 10 in the ranking recorded $328 million, on average.


 

The average sales price also paints an interesting picture. In this year’s ranking, the average sales price across the top 50 sits at $740,931, whereas in 2019 it came in at $784,983. The result is up considerably from 2018’s ranking, however, where the average sales price recorded in the top 50 was $686,773.

Statistics also reveal that in 2020, the top 50 offices had on average 10.97 sales people, up from 2019’s 10.69 and 2018’s 10, suggesting greater recruitment activity and employee engagement strategies are taking place among the best-performing offices.


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$0k
AVERAGE SALES PRICE

TOP 10
SALES OFFICE 2020

Buxton Ballarat

Buxton Ballarat


State: VIC

Number of listings: 720

Number of sales: 756

Sales volume: $245,632,800.00

1
Fletchers Projects

Fletchers Projects


State: VIC

Number of listings: 426

Number of sales: 410

Sales volume: $287,271,147.00

2
LJ Hooker Gungahlin

LJ Hooker Gungahlin


State: ACT

Number of listings: 224

Number of sales: 319

Sales volume: $172,933,400.00

3
Ray White Ferntree Gully

Ray White Ferntree Gully


State: VIC

Number of listings: 379

Number of sales: 427

Sales volume: $267,176,041.65

4
Highland Property Agents Cronulla

Highland Property Agents Cronulla


State: NSW

Number of listings: 493

Number of sales: 401

Sales volume: $527,601,000.00

5
hockingstuart Melton

hockingstuart Melton


State: VIC

Number of listings: 206

Number of sales: 237

Sales volume: $116,923,968.00

6
Reliance Real Estate Melton

Reliance Real Estate Melton


State: VIC

Number of listings: 389

Number of sales: 427

Sales volume: $113,471,000.00

7
Team Eview Frankston

Team Eview Frankston


State: VIC

Number of listings: 294

Number of sales: 303

Sales volume: $202,246,191.00

8
PRD nationwide Hunter Valley

Barry Plant Manningham


State: VIC

Number of listings: 348

Number of sales: 324

Sales volume: $365,723,513.00

9
PRD nationwide Hunter Valley

PRDnationwide Hunter Valley


State: NSW

Number of listings: 839

Number of sales: 596

Sales volume: $296,962,200.00

10

2019 VS 2020

Average number of sales agents

Average number of support staff

Average days on market

Average staff efficiency rating

Average number of sales

Average total value of sales

Average sales price

Interestingly, a key stat identified in the top 50 is the average days on market. In 2020’s ranking, the top 50 as a collective group and the first 10 offices ranked within that group recorded 56 days and 52 days on market, respectively.

This is up from 50 days on average in 2019, 45 days in 2018 and 40 days in 2017, suggesting Australia’s real estate climate has become more challenging to navigate.

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