Karen Hutton

AUTHOR • No. of articles: 5

Karen Hutton's mission is to create useful communication products for sales and rental agents that inspire, delight and create a memorable experience for their clients.

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5 tips to humanise your website

For many agencies, making a website more ‘human’ can seem a difficult task. Ironically, we humans can come across in...

MARKETING

3 keys to capitalising on changes to realestate.com.au

Many agents on forums I visit have been dismayed at the changes released this month for realestate.com.au.

INDUSTRY

What are words worth? A lot more than you think

To most agents, words are worth nothing. Zip. Nada.

MARKETING

The 3 keys to a strong first impression

Today’s property buyer wants as much valuable information as possible in the shortest period of time. They want to...

SALES

How story-driven listings attract more buyers

There’s an intersection between the power of story and the eye-pulling clout of lush images that has an enormous...

INDUSTRY • By Karen Hutton

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