Opinion

Why objective data builds trust with buyers and sellers

In any real estate transaction, clarity is key – and the best way to create clarity is by using objective, measurable ...

By Adrian Bo • 12 May 2025

Brisbane property market update

April was a subdued month for the Brisbane property market, as activity took a backseat to a series of lifestyle and ...

By Melinda Jennison • 11 May 2025

Why ‘no’ today doesn’t mean ‘no’ forever

One of the biggest mistakes agents make is assuming that a cold or hesitant prospect isn’t worth the follow-up, but the ...

By Adrian Bo • 09 May 2025

Why face to face will always outperform technology in real estate

As new technologies continue to reshape the real estate landscape – whether it’s AI, automation or social media, one ...

By Adrian Bo • 03 May 2025

Rental crisis: Perhaps we should start listening to property managers?

The NSW government’s much-hyped rental reforms come into effect on 19 May. Property managers will once again be called ...

By Tim McKibbin • 01 May 2025

From burnout to balance: How I let go, stepped up, and took control of my business

After reaching the brink of burnout, Rebecca Halton shares how letting go, investing in herself, and stepping into true ...

By Rebecca Halton • 28 Apr 2025

Is your POD, your POV?

The real estate industry is more competitive than ever, but with a well-defined POV, standing out becomes less about ...

By Adrian Knowles • 28 Apr 2025

Don’t be a dream thief: Why agents lose listings before the campaign even begins

One of the most common – and avoidable – reasons agents lose listings is because they crush the seller’s expectations too ...

By Adrian Bo • 24 Apr 2025

The often-overlooked employment risks in real estate business sales

As any real estate employer will tell you, the decision to sell or grow a business rarely comes lightly. It’s a personal ...

By Bryan Wilcox • 22 Apr 2025

There’s no cheap, fast path to proper education: REINSW

Four in five people who enter the real estate industry leave in the first 12 months. It’s a shameful stat that points to ...

By Tim McKibbin • 22 Apr 2025

Missed opportunity or just laziness?

An opposition agency recently listed a property in our street. We’d been aware for a while prior that the sale was ...

By Manos Findikakis • 14 Apr 2025

How to handle a seller who’s reluctant to spend on vendor paid advertising

One of the most common objections agents hear in a strong market is: “Do we really need to spend on marketing when the ...

By Adrian Bo • 14 Apr 2025

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What the 1 April changes in foreign investment rules mean for the residential market

There are a few parts to the 1 April changes to foreign investment rules that the property sector needs to be aware of, ...

By Abdullah Nouh • 10 Apr 2025

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What constitutes high performance in property management?

Anyone familiar with the modern PM landscape will understand how complex and multifaceted the industry can be and how ...

By Chantelle Collin • 07 Apr 2025

The real reason you’re not meeting your new data KPI

One of the most overlooked success drivers in real estate is also one of the simplest: building your database. And yet, ...

By Adrian Bo • 07 Apr 2025

New Broker Academy launches for 2025

REB is pleased to open registrations for the free conference, New Broker Academy.

By Reporter • 07 Apr 2025

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From renter to home owner: How long-term renters can buy their first home

Buying a first home as a long-term renter requires persistence, planning, and a willingness to leverage available ...

By Stephen Ericksen • 07 Apr 2025

Hunt the data, don’t drown in it

The goal of hunting data is to deliver better outcomes for the people who rely on us: our clients. By understanding their ...

By Adrian Knowles • 03 Apr 2025

When buyer interest is low: How to handle a seller concerned about open home numbers

It’s not uncommon for sellers to express concern when fewer groups are attending their open homes than expected. But ...

By Adrian Bo • 01 Apr 2025

The dangerous assumptions agents still make about property value

In today’s fast-paced market, one of the most common traps real estate agents fall into is making assumptions about ...

By Adrian Bo • 28 Mar 2025

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Why objective data builds trust with buyers and sellers

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