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Adrian Bo joins family business

By Grace Ormsby
02 November 2021 | 10 minute read
Adrian Bo 2 reb

The high-performance coach and agent will be taking on a role as director at Ray White Park Coast.

Commenting on his latest career move, Mr Bo commented: “I first joined Ray White in 1994, so not only am I joining my brother and cousin in business, but the move back to the brand very much feels like coming home.”

For cousin Sam Capra and brother Marcello Bo, welcoming the businessman into the agency is a coup.

“I’m really proud of what we have achieved over the years, but I’ve never been more excited about our future,” Mr Capra said.

“Adrian brings with him so much experience, having built a $10 million sales business within 18 months of opening, and he has lost none of his ambition.”

Mr Bo himself expressed: I am joining a very successful business with a strong family culture, and I want to add to it and make it even stronger.”

From his perspective, the past 12 months have provided him “an important opportunity to listen and learn, and ensure that I provide an environment for everyone in our team to thrive”.

Weighing in on Mr Bo’s homecoming, Ray White New South Wales CEO Andrew McCulloch considers the coach a very strong addition to the Randwick business, bringing not only his expertise as an agent to the local community but also his ability to train and improve the performance of young agents.

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“We are delighted to see Ray White Park Coast continue to grow,” he commented.

“We are seeing a new wave of high-performing young agents develop throughout the group, and we know that Adrian will be well-positioned to maximise their potential.”

According to a statement from the group, Mr Bo will continue to coach individuals and businesses across all brands in addition to his director responsibilities – having found success in coaching and mentoring since launching his business back in 2014.

He said: “Before starting the business, I saw a real gap in the market for providing agents with the skills, mindset and accountability they needed to succeed. I’d been a speaker at AREC four times, and I discovered a passion for seeing agents develop and grow.”

It’s clearly been a very busy period for the businessman as Mr Bo’s latest role announcement coincides with the release of his brand-new book, 8 Step Road Map to Real Estate Mastery – with a portion of proceeds going to Beyond Blue and the Black Dog Institute.

 

 

ABOUT THE AUTHOR


Grace Ormsby

Grace Ormsby

Grace is a journalist across Momentum property and investment brands. Grace joined Momentum Media in 2018, bringing with her a Bachelor of Laws and a Bachelor of Communication (Journalism) from the University of Newcastle. She’s passionate about delivering easy to digest information and content relevant to her key audiences and stakeholders.

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