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Veteran agent to drive Geelong office expansion

By Emilie Lauer
09 February 2026 | 8 minute read
marcus james upchurch one agency reb nxrwmy

A new real estate office in the Geelong area will combine market knowledge, industry experience, and a flexible, client-focused approach to deliver tailored services to its local community.

One Agency has opened a new office, One Agency Upchurch Real Estate, led by real estate industry veteran Marcus James Upchurch.

The new office will serve the Geelong area, including Newcomb, Breakwater, and St Albans Park, where Upchurch has deep ties and a strong understanding of the local market, having spent nearly two decades in the community.

 
 

Upchurch said that, with a career spanning three decades, he has experience building and designing homes, giving him a full understanding of a property’s journey from idea to sale.

He said that this combination of experience and sales gave him a comprehensive perspective that benefits sellers, buyers, and developers alike.

"My approach has always been centred on providing clear, honest advice and simplifying complex processes for my clients,” Upchurch said.

“One Agency enables me to elevate that service, offering the agility of a local expert backed by the power of an international network. I am excited to help people achieve their property goals with the integrity and in-depth market knowledge they deserve."

Additionally, Upchurch said One Agency’s flexible and innovative approach would enable him to deliver customised solutions and exceptional results for every client.

"Joining One Agency allows me the autonomy to shape my business the way I need to with a brand that champions agent empowerment and profitability."

“I’m excited by what this means for my clients, in that I can more readily focus my efforts on providing the best possible service and achieving the best possible result.”

CEO and founder of One Agency, Paul Davies, said Upchurch’s 360-degree understanding of the property industry will be a tremendous asset not only to his clients but to the entire network

“Jim’s dedication to his clients and his proven track record of delivering strong results perfectly embody the values we stand for. I’m confident his expertise will continue to enhance our presence in the region,” Davies concluded.

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ABOUT THE AUTHOR


Emilie Lauer

Emilie Lauer

Originally from France, Emilie has been calling Sydney home for a decade. She began her career at a French radio station before moving to community radio in Sydney’s Paddington, where she hosted and produced the drive show and covered local issues. She has also written for specialised magazines in the education sector and for The Australian. At Momentum, Emilie is interested in real estate and property investment, with a soft spot for first property buyers. Get in touch emilie.lauer@momentummedia.com.au
 
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