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How focusing on buyer engagement has paid off for this agent

03 October 2019 Emma Ryan
Claudia Portale

For Claudia Portale of McGrath Estate Agents, placing as much importance on buyers as she does on vendors is the key to success.

In this episode of the Secrets of the Top 100 Agents podcast, the Mosman-based agent, ranked at number 48 in the REB Top 50 Women in Real Estate, shares how maintaining buyer engagement throughout their property journey has worked in her favour.

Claudia will also share:

  • Her reasons for placing emphasis on the buyer experience
  • How to structure a team that allows for buyer management
  • Tips for targeting demand coming from your operation area

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Did you like this episode? Show your support by rating us or leaving a review on iTunes (Secrets of the Top 100 Agents) and by liking and following Real Estate Business on social media: FacebookTwitter and LinkedIn. If you have any questions about what you heard today, any topics of interest you have in mind, or if you’d like to lend a voice on the show, email This email address is being protected from spambots. You need JavaScript enabled to view it. for more insights.

How focusing on buyer engagement has paid off for this agent
Claudia Portale reb
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Emma Ryan

Emma Ryan

Emma Ryan is the deputy head of editorial at Momentum Media.

Emma has worked for Momentum Media since 2015, and has since been responsible for breaking some of the biggest stories in corporate Australia, including across the legal, mortgages, real estate and wealth industries. In addition, Emma has launched several additional sub-brands and events, driven by a passion to deliver quality and timely content to audiences through multiple platforms.

Email Emma on: [email protected]com.au

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