Marketing

Communication for the Google Generation

It’s no surprise miscommunication is common in this day and age where more of our conversations take place over email, ...

Marketing • By Hermione Gardiner

What’s your point of difference?

Many property investors choose an agency based on price alone – focusing their preference on the percentage of rent ...

Marketing • By Sharon Fox-Slater

The difference between marketing and closing

Marketing is about getting noticed. Sales is about closing.

Marketing • By Tom Panos

Control your costs, conserve your cash

The competitive nature of running a real estate agency can see your attention focused on the bigger picture, while ...

Marketing • By

How written reports can help build your credibility

Talk is cheap. Unless you’re Keith Richards, you need more than words to persuade people you’re great.

Marketing • By Gil Davis

Thinking of running your own franchise?

Starr Partners CEO Douglas Driscoll, who last week announced the opening of two new offices in Sydney's Dee Why and Rooty ...

Marketing • By Douglas Driscoll

A year from now you may wish you had started today!

We are halfway through the year and now is a great time to do that reality check.

Marketing • By Sadhana Smiles

Property marketing: an evolution

The evolution of technology, particularly in recent years, has been swift and comprehensive. By anyone’s observation, ...

Marketing • By

Building a strategic web presence: how to engage vendors-to-be

When it comes to finding people who will engage you to sell their property, an agent’s job is a bit like a fishing trip. ...

Marketing • By Andres Antonini

5 steps to building a winning real estate business Facebook page

If you already have a company Facebook page you might have noticed a significant decline in the amount of people who ...

Marketing • By Joshua Cobb

Brand trust: The 'two-part system' to becoming the trusted real estate brand

As real estate agents and real estate agency owners, we inherently understand the importance of clients trusting us and ...

Marketing • By Peter Hutton

Social media marketing blitz targeting real estate investors

“Learn how to buy 10 properties in 10 years. All you need to know. Download our FREE eBook”. “Are you investing in ...

Marketing • By Tony Brasier