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Sales & Marketing

The Sales category of REB is host to a plethora of sales-related articles and information. The category aims to keep property managers informed about the latest sales developments and methods in creating effective sales strategies.

PROFILE -- Big picture property management

Real Estate Business spoke with the director of First National Palm Beach, Dorothy Hamilton, about the reality of managing property Write comm...

OPINION -- How vendors choose agents

sellmycastle.com.au sends agents qualified leads from property owners looking to sell or rent. Handling thousands of transactions each quarter, CEO An...

10 August 2012

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3 August 2012

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Working hard and smart

Shortly after Real Estate Business named its Top 100 Agents, Fairfax Marketplaces’ Tony Blamey revealed to Stacey Moseley the key characteristics co...

EFFECTIVE HABITS -- Finesse first

Top performing agents have a certain ‘finesse’, writes Dan Neylan, principal of the Real Estate Institute of Queensland’s Medium Agency of the Y...

POWER OF THE PEN

Social media may well be an effective marketing tool, but numerous agents still report good results using the tried and true method of direct mail ...

Revamp your prospecting language

Prospecting is an ancient art but, says Complete Property Training director, Peter Ford, the way you market to clients doesn’t have tobe from the 19...

AREC 2012 ROUNDUP (PART 2) -- Future View

In the second part of our coverage of this year’s Australian Real Estate Conference (AREC ), Real Estate Business reveals what a number of leading i...

28 June 2012

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22 June 2012

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14 June 2012

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