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An online property platform has announced major upgrades to its app designed to make the buying and selling experience even easier.
Openn Negotiation announced the third generation of its app which now makes it easier to find and manage properties and, when buyers are ready, to place a bid.
Duncan Anderson, chief technology officer of Openn Negotiation, said the app is improving on what they have already done, following a spike in demand as the real estate industry goes online during COVID-19.
“For the new release, we wanted to improve on this foundation even further by building a more attractive and easier-to-use product,” Mr Anderson said.
Mr Anderson noted Openn’s 3.0 release was primarily designed towards buyers.
“We spent a great deal of time working on the screen where all the bidding takes place, because that one screen is the absolute core of where all the product comes together,” Mr Anderson said.
“The agent is managing the sale, the bidders are participating in it, and we absolutely needed to make sure that was a very clean, crisp, efficient and easily understood process for the users.”
Mr Anderson also noted that sellers can expect a huge improvement in the presentation of properties, with the use of higher-resolution images and a redevelopment of the way property information is showcased.
“We have overhauled the way that properties look so that users going into the platform to find a new home or investment will find something that is better presented,” he explained.
A new agent dashboard feature now allows agents to view statistics and performance levels of the properties they are managing, ultimately driving better results throughout the agency.
“An agent has smart views of their approved and pending bidders, so at a click of a button, they can see exactly what they need to take action on,” Mr Anderson said.
The Openn Negotiation platform has grown rapidly since its inception, reaching over 37,000 registered users, listing more than 4,000 properties and selling over $1 billion worth of property.
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