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Ex-Ray White director to lead The Agency’s expansion

By Grace Ormsby
12 March 2021 | 1 minute read
David Price Queensland The Agency

A new Queensland general manager has been appointed by the ASX-listed network, as it spearheads its official move into the Sunshine State marketplace.

David Price will be taking on the Queensland GM role, after nearly 25 years with the Ray White network.

Commenting on the announcement, The Agency CEO Matt Lahood said: “We are honoured David Price has joined The Agency to grow our network, initially in Brisbane and then across Queensland.”

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Mr Price will be tasked with gaining market share and growing the Queensland team.

Praising the new general manager, Mr Lahood added that Mr Price’s career to date “has been one of high performance, consistent results and natural leadership”.

The Queensland general manager has said he is excited by his alignment with the network, and expressed an admiration of the leadership style of CEO Matt Lahood and the network’s cutting-edge marketing as reasons behind his decision to join the business.

“I love the branding and the network’s fresh approach,” he commented.

“It’s a different structure and style of business which I feel is very innovative and a step ahead.

“Let alone the fact it is Australia’s fastest-growing real estate brand.”

Moving forward, the new general manager explained that he believes “there is an opportunity to raise competition within the market and bring exceptional service to our clients”.

His vision? “To build a thriving team of happy agents who, in turn, create happy clients,” he said.

“This type of goal creates long-term growth for the business.”

The Agency’s expansion into the Queensland marketplace comes as the local property market is “on fire”.

Mr Price is expecting this strong activity to continue through the short to medium term, as interstate migration and returning expats all make their mark on the state’s property market.

“Throughout my 25-year career, I have seen three boom periods in the local property market; this includes the current boom,” he outlined, with each boom driven by interstate migration and those “taking advantage of the better value for money in Brisbane”.

Ex-Ray White director to lead The Agency’s expansion
David Price The Agency CEO Matt Lahood reb
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ABOUT THE AUTHOR


Grace Ormsby

Grace Ormsby

Grace is a journalist across Momentum property and investment brands. Grace joined Momentum Media in 2018, bringing with her a Bachelor of Laws and a Bachelor of Communication (Journalism) from the University of Newcastle. She’s passionate about delivering easy to digest information and content relevant to her key audiences and stakeholders.

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