Powered by MOMENTUM MEDIA
realestatebusiness logo
Home of the REB Top 100 Agents

Family business rebrands to gain strength from Ray White

By Eliot Hastie
03 August 2018 | 10 minute read
strategy reb

A well-known family real estate business has rebranded under the Ray White family in order to utilise the strength of the brand.

Bob and Brett Oliver have operated their family business in Fremantle for over 30 years and have now joined another family business, Ray White.

The duo say that it will be the same office with the same service but now backed by the strength of the national brand.

“The core values of the Ray White WA state team are almost identical to ours in terms of the way they run their business,” they said.

The duo added that they loved working in the eclectic community of Fremantle and joining Ray White made sense for the business and the community.

“Like-minded thinking and the progressive nature of the technology and investment in the future that Ray White offers made it a natural choice for us,” they said.

The business owners said that their office has always focused on building the right team who are there for the same reasons and share the same values.

“Between the integrity of our team, our focus on being honest and transparent with every one of our customers and the whole new level of capabilities that Ray White offers us, it’s going to be an exciting time for our business,” they said.

==
==

Ray White WA CEO Mark Whiteman welcomed the Oliver family to the group and said that they were excited about the future.

“It has been a while since we were represented in Fremantle and we are excited about the future,” Mr Whiteman said.

“We’re delighted to have another family business joining ours and look forward to supporting them as they continue to grow.” 

Do you have an industry update?
Subscribe
Subscribe to REB logo Newsletter

Ensure you never miss an issue of the Real Estate Business Bulletin.
Enter your email to receive the latest real estate advice and tools to help you sell.