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Century 21 has expanded its Victoria network, opening in one of Melbourne’s most prestigious and sought-after suburbs.
Century 21 has opened an office in Balwyn, Century 21 Reach, to be led by principal Gilbert Ng.
Mr Ng said that he and his “highly qualified” team will offer sales and property management services throughout metropolitan Melbourne.
“We are very pleased to have joined Century 21, and the whole team is committed to providing our local community with the very best service to help them with their property needs,” Mr Ng said.
“Century 21 Reach will specialise in both residential and commercial property and is located in a high-profile office in Balwyn.”
Century 21 Australasia owner and chairman Charles Tarbey said that Mr Ng is set up for success.
He said that Mr Ng is “very active” in his local community and frequently conducts charity actions for various groups.
“With in excess of 20 years’ experience in real estate, Gilbert is more than ready to take his next challenge of managing his own C21-branded business.
“It’s great to have someone of Gilbert’s calibre join our family, and we’re confident our extensive marketing campaign with Seven West Media will contribute to their success as a C21 office.”
Century 21 overhauled its brand and logo last year to reposition the network for the new era after nearly 50 years of operating.
Chairman Charles Tarbey said at the time that the new identity was a part of the brand’s evolution in the region.
“The new brand is built around our new standard of defying mediocrity and delivering extraordinary real estate experiences to consumers.
“The new logo pays homage to the iconic nature of the Century 21 brand across the world but also points to the future with a fresh and vibrant outlook.”
Mr Tarbey also said that the new shortened C21 logo is designed to project a modern image and better reflect how consumers describe the brand.
“It was also pleasing to see that the logo will be shortened to C21, as other businesses have had a great deal of success shortening their names and capitalising on how consumers describe their businesses.”
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