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Agents see investors as 2011 growth driver: survey

By Staff Reporter
05 July 2011 | 9 minute read

Staff Reporter

Investors will be the likely source of revenue growth for real estate agents in 2011, a recent survey has found.

“Investor activity is expected to increase across the board, with all member survey respondents saying they anticipated growth in this segment,” First National Real Estate’s chief executive Ray Ellis said, following the release of the company’s 2011 Property Market Mid Year Update.

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“The market is continuing to slow which is producing excellent opportunities for investors who should be taking advantage of low vacancy rates, strong returns, increased upgrader activity and easing bank lending criteria conditions.”

Mr Ellis added that the biggest challenge facing the industry was uncertainty, stemming largely from concerns about the direction of Australia’s economy, and those of Greece and Japan, the fear of rising interest rates and unemployment, and doubts about future government policy.

“As long as there is so much uncertainty and talk of policy changes, consumers will hold off making any major financial decisions,” he said.

First National surveyed 450 plus offices in both Australia and New Zealand.

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