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Tech provider’s new office to boost client ties

By Staff Reporter
28 October 2013 | 10 minute read

Brendan Wong

A leading technology provider has opened a new office in Sydney’s upper north shore and hopes its innovative design will strengthen its relationships with clients.

Rockend, which owns products such as REST Professional and Property Tree, unveiled its new headquarters located in St Leonards in Sydney’s north shore at a party for over 100 industry leaders and employees last Thursday.

Rockend CEO Alister Maple-Brown told Real Estate Business he wanted to create a work environment that people looked forward to coming to each day and that enabled them to collaborate in an open, transparent and fun environment.

“In this day and age the innovative and forward-looking companies are creating great workspaces, where people can work really hard but at the same time, they can have some fun and they can collaborate and they can get to know their employees. Openness and transparency is a really important part of business these days,” he said.

“Gone are the days of people sitting at cubicles and closed doors. It’s all about openness and collaboration and working together so I wanted to create a space that didn’t feel like a normal office.”

Rockend’s new facility boasts state of the art training rooms for Rockend’s clients, a media room, break out spaces and adjustable office desks that allow employees to sit or stand.

Mr Maple-Brown said the design of the office reflected the company’s aim to serve their customers.

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“It’s a really welcoming space so clients can join us because I think in a lot of offices, clients walk into an office and it’s locked doors all around them. They can go into maybe one or two meeting rooms and that’s it.

“We’ve opened it up so clients come into our main break out areas and they can sit with us, they can use the balcony they can use the coffee machine, they can integrate with us because we’re here to help them so the more you can you build a relationship with your clients, the better. “

The official formalities of the event were carried by founder Tony Maple-Brown, who established Rockend in his home garage in Wollstonecraft in 1979.

Tony’s speech was followed by a talk by Wally Caruana, a leading expert in Aboriginal art, who spoke about the various artwork that were located around the office and the significance they had to Aboriginal culture.

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