You have 0 free articles left this month.
Register for a free account to access unlimited free content.
Home of the REB Top 100 Agents
Advertisement

Domain seals acquisition of online property portal

By Andrew Jennings 10 July 2014 | 7 minute read

Domain has looked to solidify its national presence with the capture of a leading online property website as it continues to take the fight to market leader realestate.com.au.

Domain has confirmed it will pay $50 million to buy online real estate portal All Homes.

Fairfax Media made the announcement of the purchase of the Canberra-based portal to the ASX in the past hour.

 
 

All Homes, a leading real estate advertising site in the ACT and surrounding regional areas of NSW, was founded in 2000 and services more than 180 real estate agencies.

Domain said the move was made to strengthen its presence in the ACT's online property market.

omain has looked to solidify its national presence with the capture of a leading online property website as it continues to take the fight to market leader realestate.com.au.

Domain has confirmed it will pay $50 million to buy online real estate portal All Homes.

Fairfax Media made the announcement of the purchase of the Canberra-based portal to the ASX in the past hour.

All Homes, a leading real estate advertising site in the ACT and surrounding regional areas of NSW, was founded in 2000 and services more than 180 real estate agencies.

Domain said the move was made to strengthen its presence in the ACT's online property market.

Fairfax managing director Greg Hywood believes the acquisition confirms Fairfax's commitment to growing Domain's national profile.
 
"Canberra is a strategically important market for Fairfax and All Homes reinforces our digital position in the ACT," Mr Hywood said.
 
 

Tags:
You need to be a member to post comments. Become a member for free today!
Subscribe
Subscribe to REB logo Newsletter

Ensure you never miss an issue of the Real Estate Business Bulletin.
Enter your email to receive the latest real estate advice and tools to help you sell.