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Agents given clear idea of real estate pie

By Staff Reporter
26 May 2015 | 10 minute read
Pie

New research has found that agents across Australia will do battle for 1.3 million clients over the next year.

A Roy Morgan Research survey of 52,000 Australians aged 14 and above found 6.8 per cent of respondents plan to buy or build a home in the next year, equating to a projected figure of 1.3 million. 

Agents in the flat Perth market may have reason for optimism after the survey found 9.8 per cent of its residents plan to buy or build – the highest rate in the country.

Next came Melbourne on 8.3 per cent, Sydney on 7.8 per cent and Brisbane on 6.7 per cent.

They were followed by Adelaide on 5.8 per cent, Canberra on 5.3 per cent and Hobart on 3.5 per cent.

The survey also found that 66 per cent of Australian property intenders plan to buy an established home in the next year, while 43 per cent plan to purchase a new dwelling. Respondents were permitted multiple choices.

In Perth, 55 per cent of intenders expect to acquire an established property and 50 per cent expect to acquire a new property.

In Melbourne, it’s 67 per cent old and 43 per cent new, while in Sydney it’s 71 per cent old and 38 per cent new.

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Roy Morgan Research chief executive Michele Levine said the survey highlights the differences between the different markets.

“Intention in Perth is almost evenly split between new and established property, while in Sydney over seven in 10 intenders want to buy established real estate,” Ms Levine said.

“So while around 220,000 Sydneysiders and 206,000 Melburnians keep prices high and auctioneers and agents busy this year, developers, builders and architects will be most in demand in Perth.”

[Related: Federal inquiry calls for end to stamp duty]

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