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Inventive solution from the leaders in real estate photography

By Urban Angles
13 October 2020 | 10 minute read
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Promoted by Urban Angles

Regional agents and property managers are the winners with YouShoot, the newest innovation from Australia’s leading property photographers.

What do you do when you can’t shoot a property and your business relies on it? You invent a way to do it. YouShoot is the newest product from Urban Angles that gives anyone with a smart phone access to professionally edited and retouched images.

Created to address restrictions in Melbourne due to COVID-19 lockdowns, YouShoot solves the problem of not being able to get a photographer on site, either because of restrictions or a limited budget. 

It’s ideal for regional agents looking for better quality images as well as property managers who want to present a professional appearance, higher perceived value and increased competition by showcasing rental properties or property for sale in remote regional areas with professionally finished images. 

Like a lot of the best innovations, it’s an outcome of necessity.

“We had to respond quickly in Melbourne when the Stage 4 lockdown was announced,” says Urban Angles Director, Jules Tahan. “Like most businesses in Melbourne, we had a couple of days to decide how we could keep servicing our clients.”

Drawing on the expertise of photography professionals, Urban Angles has devised a quick step-by-step guide for anyone with a smartphone.  It’s easy to read and takes the vendor, agent or manager through the process of shooting a home for sale or rent. For those with less confidence using a camera phone, an appointment with a photographer can be arranged. A consultation with a property marketing manager and photographer is highly recommended to help agents or property managers develop a photography style consistent with their brand.

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Agents throughout country Victoria, regional NSW, Far North Queensland and beyond often struggle to find quality resources to help them present a listing from its best angles. YouShoot offers real estate agents nationally the opportunity to build a marketing campaign with a professional overlay that increases enquiries and a higher selling price.

“There are plenty of agents in far-flung regions throughout Australia who don’t have access to professional editing,” explains Tahan, “With YouShoot, they simply send through the images to our studio, where retouchers and editors give the photography a professional touch.”

Agents in Melbourne have embraced the opportunity and are keen early adopters of YouShoot. Many have used the product to list properties in anticipation of changes to rules around private inspections being eased at short notice. It’s another creative marketing strategy agents have deployed to list properties during lockdown to stimulate interest amongst buyers who are ready to go once restrictions are lifted.

“It’s a good story that’s come out of Melbourne’s lockdown,” says Tahan. “And our industry needs those more than ever in Melbourne.”

Want to know more about Urban Angles and YouShoot?

Learn More: youshoot.urbanangles.com 

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