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A good marketing strategy is a must for any real estate professional, and REB’s Marketing category ensures that property managers and industry professionals are always at the top of their marketing game by providing all of the necessary tools required for a killer marketing strategy.
For Claudia Portale of McGrath Estate Agents, placing as much importance on buyers as she does on vendors is the key to success. Write comment...
How to get the best out of each demographic
Michelle Stephens of OBrien Real Estate Carrum Downs believes adapting one’s customer service strategy to suit different personality types is key to...
Balancing motherhood and a successful real estate career
Harris Real Estate property consultant Arabella Hooper believes in “fishing where the fish are” as a means of maximising business productivity. ...
How this agent is growing her business in a ‘difficult market’
Ranking 45th in the REB Top 50 Women in Real Estate 2019 ranking, Vicky Sayers doesn’t think of herself as being in the sales industry. Instead, she...
In real estate, one size definitely does not fit all
Ranked at number 32 in the REB Top 100 Agents and number five in the Top 50 Women in Real Estate, Tracey Dixon from McGrath Hunters Hill joins host Ti...
Instagram influencing: Making the most of the new ‘word of mouth’ marketing
Instagram has long been a marketer’s best friend, but for real estate agents and business owners, the true impact of social media influencing is onl...
‘Days on market were destroying our business’, says Ray White Sydney boss
Hundreds of Ray White Group members have met to “clear the whiteboards” and reflect on strategies that worked last financial year, and the strateg...
With 21 years of experience in the business, and ranked 29th in the REB Top 50 Women in Real Estate 2019, Belle Property Balmain’s Lynsey Kemp joins...
How this agent turned perfect customer service into increased earnings
Ranked number 38 in the 2019 Top 50 Women in Real Estate and with 16 years of experience in the business under her belt, Tanja Neven-Jones joins host ...
The person and the plan behind this agency’s Queensland expansion
The announcement came this week that James Bell would be joining the ranks of Better Homes and Gardens Real Estate, leading the organisation’s expan...
Selling off the plan? New research reveals crucial valuation data
Buyers are becoming increasingly sceptical of off-the-plan purchases as valuations, as new data shows about 60 per cent of off-the-plan properties set...
Private treaty or auction? How I achieve big wins in a soft market
Ray White Premier agent Joel Simpson believes that auctions work in every market, having regularly achieved significantly better results than private ...
