Choosing an AML provider is only part of the solution. A seamless workflow is what keeps agencies compliant - without disrupting the way they work.
The time has come - AML compliance is no longer something Australian real estate agencies can simply prepare for. It’s now part of everyday business.
The challenge is not just understanding the legislation. The major challenge facing the industry is implementing a process that keeps agencies compliant without adding unnecessary administration, slowing transactions or creating friction for clients.
For many agencies, compliance can quickly become a maze of spreadsheets, emails, identity verification requests, document collection and manual follow-ups. Every additional system introduces another login, another task, and another opportunity for something to be missed. Non-compliance with AML/CTF laws can expose agencies to significant penalties, enforcement action and reputational damage, making strong compliance processes essential.
That is exactly the challenge LockedOn, a leading real estate CRM, automation and marketing platform, tackled head-on. Trusted by thousands of real estate professionals across Australia and New Zealand, LockedOn has developed an integrated AML workflow that simplifies compliance by embedding it directly into the sales process agents already follow every day.
With a single click, agents can launch the AML process directly from within LockedOn, making compliance a seamless part of their existing workflow.
“With the AML/KYC process now a daily requirement for agents, we wanted to make it as simple as possible,” said Iain French, Co-founder at LockedOn.
“Alongside our leading AML partners, we have designed a workflow that allows agents to start the AML process with a single click and complete it in minutes. Just as importantly, we carefully selected partners that provide end-to-end compliance support, comprehensive training and flexible payment solutions, giving agencies everything they need to confidently navigate the new AML landscape.”
Embedded directly into your CRM, the LockedOn AML workflow keeps compliance simple from start to finish.
After initiating a KYC/KYB verification request, agents can track progress in real time from within LockedOn, giving them complete visibility throughout the compliance journey.
For administrators and business owners, this provides complete oversight across the agency. Compliance tasks are visible, outstanding actions are easy to identify and every transaction follows a consistent, repeatable process.
The client experience is just as seamless. Instead of printing paperwork or visiting the office with identification documents, clients can complete identity verification digitally from almost anywhere. Requests are delivered instantly, progress is transparent and the overall experience is faster, simpler and more convenient.
Because the workflow lives inside LockedOn, compliance becomes part of the transaction rather than another administrative task agents need to remember.
As agencies adapt to the new AML landscape, efficiency will become just as important as compliance itself. The agencies that embrace integrated workflows will spend less time chasing paperwork and more time building relationships, winning listings and serving clients.
Recognising that every agency has different requirements, the LockedOn AML workflow has been designed to integrate with leading AML solutions while maintaining one consistent process inside the CRM. A deep integration with AML Assured delivers a seamless end-to-end compliance experience, with support for First AML and AMLHUB coming mid-July.
AML compliance is now an everyday part of real estate, but it does not have to disrupt the way your agency operates. By embedding compliance into the existing sales workflow, agencies can meet their obligations while delivering a faster, simpler experience for both agents and clients.
To see how the LockedOn CRM and its integrated AML workflow can help your agency streamline compliance, automate client nurturing and win more listings, book your one-on-one demo at get.lockedon.com.