Marketing

Industry needs to change attitude – not customers

LJ Hooker CEO Grant Harrod explains that while agents work incredibly hard, the industry risks being left behind unless ...

Marketing • By Grant Harrod

Insight: Taj Singh

How first home buyers are currently faring  

Marketing • By Staff Reporter

'But we've always done it that way': The most expensive words in business

The evolution of the real estate landscape is changing, and progress is the lifeblood of longevity.

Marketing • By Suze Forster

Get real: Why you should ditch corporate jargon for storytelling

The language of the corporate world is jargon. Terms like ‘executional excellence’, ‘optimisation’ and ‘strategic ...

Marketing • By Gabrielle Dolan

REB Leadership Series: Making sales when times are tough

In this exclusive roundtable discussion, three Top 100 agents discuss how the investor lending crackdown might play out ...

Marketing • By Nick Bendel

What your vendors really think

Real Estate Business went directly to members of the public to find out what sort of service they received from their ...

Marketing • By Nick Bendel

10 tips to make your listing more attractive

Vacancy rates are on the rise nationwide – the highest level in a decade – creating headaches for property managers and ...

Marketing • By Sharon Fox-Slater

What does your social media say about your business?

It’s really not that long ago that social media became part of an agency; now I’m being invited to at least one or two ...

Marketing • By Deniz Yusuf

Insight: Gary Pittard

Real estate coach Gary Pittard discusses the changing face of industry education. 

Marketing • By Staff Reporter

5 ways to create more interest from your listings

A lot of property managers spend most of their time focusing on winning listings and, once they are won, passing the next ...

Marketing • By Rocky Bartolotto

Why you should go the extra mile with professional photography

Recent CoreLogic RP Data numbers show demand for rentals in May has risen at the slowest pace on record across ...

Marketing • By Brant Williams

5 tips to humanise your website

For many agencies, making a website more ‘human’ can seem a difficult task. Ironically, we humans can come across in ...

Marketing • By Karen Hutton