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Home of the REB Top 100 Agents

The Secret Behind Australia’s Fastest-Growing Rent Rolls

By Rohith George, COO Managed
06 August 2025 | 3 minute read
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Why more agencies are switching to Managed — and reaping the rewards.

In today’s competitive real estate landscape, rent roll growth isn’t just a nice-to-have — it’s the engine room for long-term profitability, resilience in fluctuating markets, and future business value.

So, what separates agencies with explosive growth from those struggling to maintain their portfolios?

We analysed performance across hundreds of real estate agencies using the Managed platform, and the results are hard to ignore: agencies using Managed are consistently growing faster, scaling smarter, and outperforming their competitors.

It starts with giving landlords what they really want

The days of relying solely on service promises and market knowledge are over. High-growth agencies are winning landlords by offering something their competitors can’t: instant payments.

With Managed, rent is transferred directly to landlords’ accounts the moment it's paid — eliminating the traditional delay between tenant payment and disbursement. Landlords also enjoy total visibility and control through their own live dashboard, giving them confidence and a premium experience.

In a competitive appraisal, these features give your BDMs a powerful point of difference that consistently wins new managements.

Half the workload. Double the capacity.

One of the clearest differentiators of Managed agencies is operational efficiency.

Most property management teams are buried in reconciliations, admin, end-of-month chaos and trust accounting headaches. Managed replaces that manual work with fully automated, secure payment flows — eliminating reconciliations, and removing the need for end-of-month or EOFY reporting.

The result? Teams that operate at twice the output — freeing them to focus on service, growth, and retention.

Seamless integrations with leading proptech tools also make Managed the connective tissue of a modern agency — removing the friction between platforms and making day-to-day workflows effortless.

Better tech. Happier teams. Lower stress.

Burnout is one of the biggest challenges in property management. Managed addresses this at its core.

By automating the most time-consuming and stressful parts of the job, agencies using Managed consistently report higher retention, easier recruitment, and a more positive team culture.

With a platform that works around the clock, your team doesn’t have to — meaning they can switch off at 5:30pm while your business keeps moving.

The kind of growth that markets itself.

The impact of switching to Managed doesn’t stop at internal productivity — it becomes a self-sustaining engine for external growth.

  • Landlords become advocates, sharing their superior experience with fellow investors.
  • Tenants appreciate the convenience and transparency, helping strengthen your reputation.
  • Tradespeople rave about the instant payments and seamless job management — attracting higher-quality service partners to your rent roll.
  • Team members are proud to work in a tech-forward agency — increasing your ability to attract the best PM talent in your area.

When your platform empowers every stakeholder to speak positively about your business, word-of-mouth becomes your most powerful marketing tool.

Explosive rent roll growth starts with a single switch.

If you're serious about building a bigger, better, more resilient property management business, now is the time to switch to the platform built for growth.

Managed is more than software — it's a competitive advantage.

Learn more at www.managedapp.com.au

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