AI

By Mathew Williams

'Like salt in cooking': Agents warned to avoid going overboard with AI

Agents who take a more considered approach, rather than diving into AI use, can make the transition more seamless by ...

AI to expose ‘weak’ agents, not replace them

Rather than fearing AI will replace their roles, industry experts urged property professionals to focus on learning to ...

Industry • By Emilie Lauer

AI-powered real estate platform to transform agents into top performers

An AI-powered app will help agents become top performers by improving buyer and seller communication, anticipating ...

Technology • By Emilie Lauer

Be online or lose leads: Only 20% of agents show up in digital search

As AI reshapes property search, agents have been urged to review their online strategies as a growing visibility gap ...

Technology • By Emilie Lauer

Calls for AI education grow louder

While AI can significantly boost productivity for property professionals, a recent report has raised growing concerns ...

Industry • By Mathew Williams

New Agent Academy: How AI search shapes digital marketing strategies

New agents have the rare opportunity to leapfrog more established agents if they understand the secrets behind generative ...

Industry • By Mathew Williams

Property expert slams AI-dependent buyer’s agents

A property expert has urged “lazy” buyer’s agents to stop cutting corners through hotspots generated by artificial ...

Technology • By Emilie Lauer

Tasmanian agents take the lead in real estate AI innovation

Harcourts Tasmania has upskilled the state’s property professionals through an AI training, teaching practical ...

Industry • By Mathew Williams

The AI adoption lessons that separate the cream of the crop

As AI tools play a more prominent role in the real estate industry, an expert has encouraged agents to use the technology ...

Industry • By Mathew Williams