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Regardless of whether you’ve been in the real estate industry for two years or 20 years, there’s a common ingredient that separates the average agents, property managers, leaders and administrators from the great.
It’s training. The best in this business keeps training. In the words of best-selling author Stephen Covey, they keep “sharpening the saw”.
They commit to ongoing professional improvement, keep learning, hone their skills and along the way attain greater success.
Training is part and parcel of what we do.
I know you’ve heard me extol the virtues of ongoing training previously, and I’m far from alone in this belief. The mantra “the best, keep training” probably even sounds like a broken record.
Except for the fact, it’s true.
It was something Stephen Covey also mentioned in The 7 Habits of Highly Effective People, with “sharpening the saw” coming in a habit number seven.
Sharpening the saw is a metaphor for continual improvement. It’s the habit of perpetual learning and self-improvement so you can stay at the top of your game.
The fastest way to obsolescence is thinking “we know it all”.
When we commit to ongoing training, we recognise there is always room for improvement.
We acknowledge that things change, practices evolve, and we stay at the top of our game by constantly investigating whether there’s a better way.
Training is part and parcel of what we do. And if it’s not on your priority list, or if you think you don’t need it, you’re making a big mistake.
The fastest way to obsolescence is thinking “we know it all”.
Refinement equals improvement
Whether it’s reviewing our processes and systems or delivering market feedback, when we practise and continually refine what we do, we get better at it.
And this training needn’t just be focused on real estate. It might involve wider sales training, insight into psychology, body language, general mentoring, communication skills, leadership training and so much more.
When we get better at it, our confidence grows. As our skill set grows, so does our success.
In our industry, you never “arrive”. There is always something to learn.
Invest in yourself
It takes less than 15 minutes to listen to a podcast, read a chapter in a book, or reach out to a colleague to learn something new.
Do that daily. Do it for 30 straight days. Make training and improvement a habit. Discover how invaluable that daily practice becomes.
You don’t know what you don’t know
It’s true when people say, “You don’t know what you don’t know”, and that’s where training comes into its own.
You get to discover different perspectives, different techniques, different approaches and new skills that you can add to your arsenal, filling gaps you may never have known you had.
Yes, the best, keep training. They never believe they are the smartest person in the room. They remain open to new learning opportunities.
They sharpen the saw, commit to a lifetime of education, learn new skills, find greater confidence, and understand there’s always more to master and understand.
It can start with just 15 minutes a day. But I guarantee you won’t believe how a daily commitment to learning creates the opportunities, confidence and success that are invaluable in this career.
Manos Findikakis is the CEO of Agents’Agency.
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