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A new software platform gives agencies a way to drill down into their databases.
CoreLogic RP Data and Macquarie Business Banking have launched PropertyIQ, a software joint venture designed to make agencies more efficient by integrating workflow with data, analytics and banking.
PropertyIQ will initially deliver three software options – Portfolio for property managers, Connect for agents and Strata for strata managers.
Chief executive Dawie Verryne told Residential Property Manager all software programs will interconnect, giving agencies the chance to exploit more of their data.
“Most customers have been on a platform for 10 years, which means there is 10 years of untapped data sitting in those databases that's not accessible to their sales office to prospect,” Mr Verryne said.
PropertyIQ Portfolio also provides a single, calendar view of everything happening in an agency’s rent roll, according to Mr Verryne.
“You can slice and dice it the way you want it, you can have it in different sub-portfolios, you can have it by different property managers or you can have a global view,” he said.
“On a calendar view you can see what properties are due for a rent review, what properties are overdue in terms of payment, what maintenance activities are occurring and where there are scheduled inspections.”
Mr Verryne said Portfolio also addresses the difficult task of keeping arrears under control.
“What Portfolio does really well is it integrates very tightly into Macquarie Business Banking and it allows for automatic upload and download of financial transaction files and deposits,” he said.
Looking ahead, Mr Verryne said a future PropertyIQ release will give agencies a single view of customers and a single view of properties, so they can manage clients more productively.
“Whether you manage a strata building and there is a lot owner or a rent roll, and there is a landlord or an open house and there is someone walking through, you would be able to connect all your touch points and profile the customer.”
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