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LJ Hooker passes remarkable fundraising milestone

By Tim Neary
20 September 2017 | 11 minute read
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LJ Hooker has announced that it has surpassed a significant landmark fundraising milestone, on the same day that it celebrates its 89th anniversary.

LJ Hooker has raised more than $7 million to date for charity, including more than $570,000 in just 12 months via the LJ Hooker Foundation.

The LJ Hooker Foundation was established last year to bring together the fundraising efforts of its people across its Australian network of offices. 

LJ Hooker Foundation spokeswoman Heather Hilton said that the money raised in the last year has been for its charity partners, Cystic Fibrosis Australia and Humpty Dumpty Foundation.

“LJ Hooker Foundation had helped local offices engage with their community and make a difference to the lives of children and cystic fibrosis sufferers across the country,” Ms Hilton said.

“On any given weekend, LJ Hooker teams around the country are fundraising for our charity partners or local causes to make a tangible difference in the communities in which they live and work.

“LJ Hooker Foundation allows us to formally receipt and facilitate these donations, ensuring that every dollar raised is accounted for and has a charitable purpose."

She said that the LJ Hooker Foundation has shown the power of the network working together.

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“When we launched last year, our goal was to raise $1 million over five years. Already we are more than halfway there," Ms Hilton said.

“It has been incredible to see how the LJ Hooker Foundation has been embraced by our national network of offices."

The funds raised this past year have been used to buy children’s life-saving medical equipment for the Humpty Dumpty Foundation as well as to launch the Cystic Fibrosis Australia Consumer Connect, a world-first online community hub established to bring together the Australians affected by cystic fibrosis.

Founder and executive chairman of the Humpty Dumpty Foundation Paul Francis OAM, said that he is proud to have been associated with the LJ Hooker Foundation.

“It has been a wonderful partnership with LJ Hooker offices [being] able to [raise funds] and support their local hospitals, further strengthening ties to the communities [where] they work in,” Mr Francis said.

CEO of Cystic Fibrosis Australia Nettie Burke said that the Consumer Connect platform had already changed lives.

“Cystic fibrosis isolates sufferers due to the high level of cross infection,” Ms Burke said. "LJ Hooker could see the need for an infection-free and knowledge-sharing platform that could bind the CF community and provide great insights and value.

“Most recently we used the Consumer Connect platform to live-stream the 12th Australasian Cystic Fibrosis Conference in Melbourne. Ordinarily, people with CF cannot attend the conference as the risk of cross infection is simply too high. Consumer Connect allowed the people who need the most up-to-date information to access the conference content.”

20 September 2017 will mark the 89 years since LJ Hooker first opened for business on the sandy shores of Maroubra in Sydney.

To support the LJ Hooker Foundation and recognise everyone’s contribution, packets of golden everlasting daisy seeds were sent to everyone in the LJ Hooker network as a symbol of how from little things, big things can be achieved.

Fifty cents from each packet was donated to the LJ Hooker Foundation.

“Our founder, Sir Leslie Hooker, was a great believer in supporting the community,” Ms Hilton said.

“He was knighted in 1973 for his services to the community, and his belief and actions in supporting local communities are the basis that has seen LJ Hooker become the iconic brand it is today. We’re proud that Sir Les’ legacy lives on.”

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