In anticipation of the “surge in vendors seeking fast sales” post-lockdown, Raine & Horne has launched a new and improved digital proposal platform.
Dubbed DigiKit Plus, the new platform will act as a digital listing platform exclusive to Raine & Horne, through which sales agents can create tailored, professional digital marketing documents that they could send on to potential vendors, investors, and landlords – all with the click of a button.
Homeowners and investors can then receive digital property appraisals through their desktop, mobile phones, or tablets within minutes of an agent receiving the initial lead.
Raine & Horne has reported that the new tech will give vendors access to live information and statistics about their local area and comparable properties pulled from three external sites, including rh.com.au, CoreLogic, and Google Maps. They can also submit feedback that generates an instant notification to the mobile phones of agents.
DigiKit Plus is the second generation of the network’s DigiKit platform, which Raine & Horne has reported as successfully producing more than 42,000 appraisals and listings proposals since it was initially launched in 2018.
Raine & Horne executive chairman Angus Raine said the improved platform would be 66 per cent faster than its predecessor, as the network works to address the anticipated “post-lockdown” surge, where demand is expected to rise exponentially once state governments ease their COVID-19 restrictions.
“With Delta forcing the Melbourne and Sydney markets to take extended winter breathers, many vendors have postponed their property plans.
“[But] once the state governments relax restrictions as we hit vaccination targets, we expect demand for appraisals from owner-occupiers and investors will take off again, and our agents will need to respond rapidly to vendors seeking a fast sale,” he said.
Apart from elevating the efficiency of processes for agents and clients, this new initiative also stands as Raine & Horne’s latest effort to contribute to the worldwide “paperless revolution”, according to Mr Raine.
The executive chairman noted that a majority of consumers are already expecting to do business digitally, especially following the recent and dramatic shift in working arrangements.
Millennials, in particular, embrace companies, products, and services that have adopted visibly sustainable practices, he added.
“We were all shocked by the Intergovernmental Panel on Climate Change (IPCC) this month that offered some sobering messages on the speed of global warming, and it shows that we all need to do our bit by investing in business technologies that can help address this trend.”