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Technology

Real estate professionals can now keep themselves updated with the latest in real estate technology via Real Estate Business’ Tech category. This section contains relevant information on various areas of the real estate technology such as real estate tech trends, security innovations and digital technology.

Using Facebook to generate listings

Nothing beats hitting the phones and meeting people, but Facebook can also be a source of new business – provided agents are willing to play the lon...

6 insights into multi-device consumer behaviour

There’s an old marketing maxim that in order to run a successful business, you need to be where the people are. Write comment (0 Comments) ...

Make more money from your Aro CRM

In this Q&A, James Rubulis explains how Aro Software can help agents become more efficient and improve the way they interact with clients ...

Make more money from your Console CRM

In this Q&A, Fiona McEachran from Console reveals how agents can use ClientManager to increase their revenue, reduce costs and win more clients ...

Make more money from your Agentbox CRM

In this Q&A, Eddie Cetin reveals how Agentbox can be turned into a large-scale prospecting machine Write comment (0 Comments) ...

Real estate prepares for its Uber moment

A new US-based technology is threatening to disintermediate traditional real estate practitioners, and as Real Estate Business’ US correspondent Ale...

How to separate good tech from bad

Agents are often told they will become irrelevant if they don’t embrace new technology. But with tech vendors hyping every new launch, how can agent...

Industry Insiders: Lead generation, marketing and new technology

Three members of the elite Top 100 Agents club explain how they manage referrals, buyers and even other agents in this exclusive Real Estate Business ...

Industry Insiders: portal wars, agent competition and cyber-security

In an exclusive roundtable discussion with Real Estate Business, agents from the Top 100 Agents ranking shared their thoughts on some of the industr...

THE ART OF MARKETING

Real estate agents are transforming themselves into marketing specialists to set themselves apart from the pack, Fairfax Marketplaces’ Tony Blamey t...

PICTURE PERFECT

Digitally altering photographs is a normal procedure when advertising a property, but some of your alterations may be breaking the law. Jhai Mitchell ...

THE REAL SUBSCRIPTION

As the debate around portal listing subscription costs heats up, Tony Blamey, general manager – real estate at Fairfax Marketplaces, speak...

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What is the worst mistake vendors make?

Price too high
Taking low offers too personally
Neglecting curb appeal
Not ‘staging’ the home for sale
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