Modern technology hasn’t just made it cheap and easy to work from home – it’s also made it potentially more lucrative ...
By Nick Bendel • 09 Dec 2015
Defining your digital marketing strategy
Digital marketing can produce amazing results, but agencies must first consider what they want to achieve and how much ...
By Fiona McEachran • 06 Dec 2015
Insight: William Chan
A young agent discusses his marketing and prospecting strategies
By Staff Reporter • 24 Nov 2015
There’s no excuse for undertaking low-value tasks
Can you fit everything you do into five days a week? If your answer is ‘no’, you might be taking on too many low-value ...
By Hannah Blackiston • 23 Nov 2015
Do your rental property listings create the right impression?
They say you never get a second chance at a first impression. And considering the logic of that sentence, they’re ...
By • 17 Nov 2015
Never cold canvas again with these clever marketing ideas
New real estate agents in an area conclude that they have to make themselves known, so they go knocking on doors. And, ...
By Ian Grace • 15 Nov 2015
3 reasons why social media is critical for lead generation
When I am working with potential and established franchisees on ways to increase their ability to generate leads, nine ...
By Rebecca Tait • 10 Nov 2015
Masterclass: What agents should and shouldn’t put on their website
Customer service expert Martin Grunstein reveals the mistakes that many agents make with their websites and explains what ...
By Nick Bendel • 09 Nov 2015
What really works in real estate marketing
Research has suggested that, on any given day, we are all exposed to around 5,000 marketing messages.
By Jeffrey Hardy • 08 Nov 2015
High-profile agency reaps rewards of sacking clients
Marshall White director James Connell reveals how two big strategic changes generated an explosion of revenue at the ...
By Nick Bendel • 05 Nov 2015
Would you want to receive your own newsletter?
We often provide our members assistance in developing their marketing content, particularly their monthly e-newsletter or ...
By Hermione Gardiner • 05 Nov 2015
Should Facebook prospecting be down the bottom of your list?
Last month I read an interesting article on REB where two highly regarded real estate agents dismissed Facebook as an ...
By Dave Skow • 03 Nov 2015
What is social proof and why does it matter?
Personal recommendations carry so much more weight than expensive advertising. As real estate marketers, we understand ...
By Irene Green • 02 Nov 2015
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