Marketing

A good marketing strategy is a must for any real estate professional, and REB’s Marketing category ensures that property managers and industry professionals are always at the top of their marketing game by providing all of the necessary tools required for a killer marketing strategy.

This section also aims to incorporate traditional and digital marketing tools and provides expert insights on the latest marketing trends via podcasts hosted by well-known industry professionals.
It is also home to the latest in real estate marketing which can be used by property management professionals who are looking to improve their marketing methods and maintain their competitive advantage within the real estate industry.

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We often provide our members assistance in developing their marketing content, particularly their monthly e-newsletter or ...

By Hermione Gardiner • 05 Nov 2015

Should Facebook prospecting be down the bottom of your list?

Last month I read an interesting article on REB where two highly regarded real estate agents dismissed Facebook as an ...

By Dave Skow • 03 Nov 2015

What is social proof and why does it matter?

Personal recommendations carry so much more weight than expensive advertising. As real estate marketers, we understand ...

By Irene Green • 02 Nov 2015

Survey highlights need for greater customer service by agents

A national survey of property sellers by CoreLogic RP Data earlier this year highlighted the need for the real estate ...

By Shane Kempton • 01 Nov 2015

Rising star woos buyers to become attraction agent

How did Maclay Longhurst from BresicWhitney make 59 sales in his first full financial year in real estate? He says it’s ...

By Nick Bendel • 01 Nov 2015

Young Guns winners reveal how they conquered credibility gap

Australia’s best young agents surged to the top of the Young Guns ranking by learning how to handle objections to their ...

By Nick Bendel • 01 Nov 2015

Young agent learns hard truths, becomes million-dollar salesman

Baden Lucas says he received a “kick up the bum” four years ago that set him on the path to massive growth.

By Nick Bendel • 01 Nov 2015

Australia’s best young agent reveals how he topped the Young Guns ranking

William Phillips has made an extraordinary debut as an agent, booking 122 sales at a value of $134.9 million in just his ...

By Nick Bendel • 01 Nov 2015

Star young agent lives on the phone

Nothing in life is inevitable, but success in real estate is almost guaranteed when you pick up the phone more than 100 ...

By Nick Bendel • 01 Nov 2015

How to write effective rental property listings

When it comes to writing an effective rental property listing there are a number of essential attributes you need to ...

By Larissa Gardner • 27 Oct 2015

When peak traffic is a good thing

On the commute, peak hour traffic is a nightmare. But when posting listings, traffic is your friend.

By • 26 Oct 2015

5 tips for responding to online reviews

So far we’ve covered why it’s important for real estate professionals to have a presence on online review sites and how ...

By Nick Lembo • 08 Oct 2015

Insight: Eliza Owen

Onthehouse.com.au’s market analyst explains why the law of supply and demand doesn’t always apply to real estate.

By Staff Reporter • 01 Oct 2015

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Marketing

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