Powered by MOMENTUM MEDIA
realestatebusiness logo

Breaking news and updates daily. Subscribe to our Newsletter!

Home of the REB Top 100 Agents
Breaking news and updates daily. Subscribe to our newsletter

Website Notifications

Get notifications in real-time for staying up to date with content that matters to you.

Brisbane agency launches ‘happy place’ campaign

By Emma Ryan
29 August 2019 | 1 minute read
Brisbane

A Brisbane-based real estate agency is set to kick off spring with a fresh campaign aimed at “helping people find their happy place”.

Place Estate Agents’ new campaign has been built to bolster its company purpose with buyers and sellers front of mind.

To officially launch next week to coincide with the start of the spring season, Place CEO Damian Hackett said the campaign has been developed over a 12-month period by the company’s leadership team.

“When discovering our purpose, we thought: what have we always done and always aspired to do? This needs to be echoed through our messaging and branding,” Mr Hackett said.

“Whether it’s a buyer looking for their dream home, a seller moving to a happier place, a landlord wanting financial freedom, a tenant moving into the ideal property, or Place staff member looking for happiness in their career — helping our clients find their happy Place is what we’ve been doing for 18 years.

“Having a company purpose means we can go back to this on a daily basis to help us make decisions when we get off track or need help finding solutions.”

Commenting further on the launch, Place head of marketing Gareth Gower noted the focus of the campaign is to share stories of how the agency has helped “real people to find their happy place”.

“We’ve spoken to happy sellers, buyers and investors and created a series of videos and blog articles, which will be shared predominantly through social media and the Place website,” Mr Gower said.

“We have also created a series of e-books that will be free to download, providing invaluable tips on how to sell your property faster, how to be the smartest buyer and how to maximise the return on your investment property.

“We really want to use this opportunity to share our expertise with the people of Brisbane,” Mr Gower said.

Brisbane agency launches ‘happy place’ campaign
Brisbane new aerial reb
lawyersweekly logo

ABOUT THE AUTHOR


Emma Ryan

Emma Ryan

Emma Ryan is the deputy head of editorial at Momentum Media.

Emma has worked for Momentum Media since 2015, and has since been responsible for breaking some of the biggest stories in corporate Australia, including across the legal, mortgages, real estate and wealth industries. In addition, Emma has launched several additional sub-brands and events, driven by a passion to deliver quality and timely content to audiences through multiple platforms.

Email Emma on: [email protected]com.au

Rankings
rankings
JUST RELEASED
May 09, 2022

REB Top 50 Women in Real Estate 2022

REB is thrilled to present the Top 50 Women in Real Estate 2022 ranking, which sets t ... LEARN MORE

rankings
JUST RELEASED
May 04, 2022

REB Top 100 Agents 2022

Now in its second decade, the REB Top 100 Agents 2022 rankings are the most revered s ... LEARN MORE

rankings
JUST RELEASED
May 02, 2022

REB Top 50 Agents NSW 2022

Even a pandemic has not put the brakes on the unstoppable property market in NSW, whi ... LEARN MORE

rankings
JUST RELEASED
April 27, 2022

REB Top 50 Agents VIC 2022

The COVID-19 crisis has not deterred the property market in Victoria, which has been ... LEARN MORE

rankings
JUST RELEASED
April 25, 2022

REB Top 50 Agents QLD 2022

As the property market continues to roar in Brisbane and Queensland, the REB Top 50 A ... LEARN MORE

Coming up

rankings rankings
Do you have an industry update?

top suburbs

12 month growth
Mirador
103.33%
Bawley Point
98.13%
Walla Walla
90.7%
Byron Bay
86.67%
Kiama Heights
85.93%
Greta
84.14%
Nulkaba
81%
South Hobart
78.78%
Diddillibah
76.25%
Lennox Head
73.98%
SEE AREA REPORTS ON SMART PROPERTY INVESTMENT WEBSITE
Subscribe to Newsletter

Ensure you never miss an issue of the Real Estate Business Bulletin.
Enter your email to receive the latest real estate advice and tools to help you sell.