Genevieve Toop
AUTHOR • No. of articles: 12
After attending Geelong Grammar in Victoria, Genevieve went on to attain a Bachelor of Business, specialising in marketing at Monash University in Melbourne. Graduating in 2007, Genevieve came back to Adelaide and worked for the family business for two years. Beginning on reception, she worked her way through all facets of the business. In 2010, Genevieve made the decision to gain international market experience and moved to the UK, where she worked as a buyer's agent in London and then in sponsorship and advertising at the Institute of Chartered Accountants England and Wales. Genevieve returned to Toop&Toop in 2012 and is now general manager of sales and marketing. Toop&Toop Real Estate is South Australia’s largest family-owned residential agency, specialising in the premium market.
There is a science to making presentation profitable
In today's real estate market it's clear how important property presentation and styling has become and how much this...
PMX
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Winter v spring selling: leverage the best of both worlds
Traditionally, sellers and agents have steered away from winter selling, opting to hold out until spring when the sun...
SALES
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What the rate cut means for all sectors of the market
The Reserve Bank of Australia’s decision to cut rates by 0.25 per cent earlier this month spread like wildfire. This...
SALES
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The Great Australian Dream
With Australia Day just behind us, I can’t help but think how special it is to be in the business of helping people...
INDUSTRY
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Will auction outbid private treaty?
When I was growing up, real estate terminology such as ‘going to auction’ and ‘setting the reserve’ were everyday...
SALES
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Are agents in the business of selling property or personal information?
Companies right now seem to be ducking and dodging real estate and privacy laws to sell or provide confidential...
PMX
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Spring property heatwave... but will it last?
Across the Adelaide property market things are hot! There are 4.1 per cent more properties on the market in Adelaide...
INDUSTRY
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From phone book to Facebook - how social media sells houses!
Times are changing in real estate, and fast. If you think about what’s happening right now, we are all totally...
TECHNOLOGY • By Genevieve Toop
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Sellers be careful – the new online era impacts you more than you think!
An unlicensed Adelaide real estate agent has been profiled as a preferred agent of choice on a prominent agent...
SALES • By Genevieve Toop
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